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Shawn Hesketh

WordPress Educator

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How to Create Tutorial Videos People Will Actually Watch

August 18, 2020 · Filed Under: Screencasting ·

WP101 Studio 2020

Anyone can record a video of their screen and upload it to YouTube. But if you pay attention to the details, you can create screencasts that folks will actually watch and share! This article contains my top tips, tricks, and best practices to help you create professional-quality screencasts today.

CaboPress: Connections and Conversations that Matter

April 2, 2020 · Filed Under: Blog ·

Heskeths and Lemas in Cabo

With the ongoing health crisis affecting us all, these are challenging times. So it helps me to reflect with gratitude on time spent with close friends, until we can meet up in person again. My friend, Chris Lema, has impacted my business—and my life—in immeasurable ways. And his event, CaboPress, is like no other. Here’s why I can’t wait for the next one.

Our Indy 500 “Bucket List” Trip

May 28, 2014 · Filed Under: Personal ·

Kay and I at the Indy 500

Kay and I had the privilege of attending the 98th running of the Indianapolis 500 along with a handful of our friends, thanks to the incredible generosity of our good friend, Chris Lema.

Q&A: What was the primary source of growth for your membership site?

May 14, 2014 · Filed Under: Membership Sites ·

How to Increase Traffic to Your Membership Site

So you’ve launched your membership site… now what? What’s the best way to let the world know your site exists and increase traffic to your membership site?

Q&A: What are your top 3 tips and advice for growing a membership site?

May 14, 2014 · Filed Under: Membership Sites ·

Top 3 Tips for Growing a Membership Site

Growing a membership site is hard work. There are no shortcuts for building a vibrant, long-lasting community. It takes time, strategic planning, and a relentless dedication to consistently exceed your members’ expectations. But here are three tips that will hopefully give you a head start.

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Most Recent Blog Articles

  • CaboPress: Connections and Conversations that Matter
  • How to Create Tutorial Videos People Will Actually Watch
  • Our Indy 500 “Bucket List” Trip
  • Q&A: What was the primary source of growth for your membership site?
  • Q&A: What are your top 3 tips and advice for growing a membership site?
  • Q&A: If you had the opportunity to redo your membership site, what would you do differently?
  • Q&A: How Do You Validate an Idea for a Product or Membership Site?

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  • WordPress 101: Video Tutorials for Beginners
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  • 101Videos: Custom Tutorial Videos for Hire

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